
Automation is a cornerstone of modern manufacturing - and it's entering a new era. While robotics continue to stabilize and scale production, AI-powered and software-driven solutions are unlocking new levels of adaptability and reach in previously unautomated areas. This shift is making automation more accessible, especially for small and medium-sized enterprises, and helping industries counteract labor shortages, boost flexibility, and future-proof operations.
In an increasingly fast-paced and volatile world, the need for robot-based automation goes beyond efficiency. It’s about resilience. Robots enable stable, scalable, and predictable production, helping companies adapt to short-term fluctuations in demand and support decentralized manufacturing.
In 2024, the global economy remained weak. Although inflation, energy costs, and financial constraints eased, investment activity, especially in Europe, stayed subdued. Rising geopolitical instability and shifting global alliances have led to unprecedented trade policy uncertainty. While overall momentum is lacking and the outlook remains cautious, early signs of recovery are emerging, particularly in China and the robotics sector, offering cautious optimism for automation-driven industries.
Despite economic headwinds, the robotics industry showed resilience in 2024, as reflected in the following key figures:
After a challenging year in 2023, Chinas robotics market has emerged from its weak phase and is showing robust growth again in 2024. It remains to be seen whether this recovery will have a positive knock-on effect on other regions, but current indicators suggest that North America and Europe will need to overcome recessionary pressures independently.
Despite short-term economic challenges, the long-term outlook for the automation industry remains positive. At some point, the global economy will recover, and structural factors like labor shortages, reaching new all-time highs in advanced economies, will continue to drive demand for automation. Periods of inflation only reinforce the need for greater efficiency and cost control. These pressures, combined with technological progress, make robot-based automation an increasingly essential strategy for resilient and future-ready production.
These trends reinforce one another and highlight the multidisciplinary nature of robotics. While established technologies are reaching maturity, emerging innovations continue to inspire and expand the possibilities of automation. As more tasks and processes become automated, the market is attracting a growing number of companies. Considering these developments, we remain optimistic about sustained growth in the automation sector - even if short-term forecasts are more cautious than in previous years. Automation will continue to shape the future of manufacturing, driving both innovation and resilience across industries.
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